POPIA-Compliant Consent Policy

Effective Date: 01 November 2025
Organisation: Pure Living
Governing Law: Protection of Personal Information Act (POPIA), South Africa

Pure Living is committed to protecting your personal information in accordance with the Protection of Personal Information Act, 2013 (“POPIA”). This Consent Policy explains how and why we collect personal information, how we use it, and the rights you have regarding your data.

By using our website, booking a session, subscribing to updates, or submitting any personal information to us, you consent to the practices described in this policy.

1. What Personal Information We Collect

We may collect the following information when you engage with our website or services:

• Name and surname
• Email address
• Phone or WhatsApp number
• Booking details (sessions, courses, workshops)
• Payment and billing information (processed securely via third-party providers)
• Any information you voluntarily share during consultations or enquiries
• Website usage data such as IP address, browser type, and page interactions

This information is collected for legitimate business purposes and to provide you with personalised, effective service.

2. How We Use Your Personal Information

We use your personal information for the following purposes:

• To process bookings, payments, and service delivery
• To communicate updates, confirmations, or changes to your sessions
• To send wellness tips, newsletters, offers, and marketing content (only when you opt-in)
• To maintain and enhance website functionality
• To ensure security and prevent fraud
• To comply with legal obligations

We will never sell or share your personal information with third parties for marketing without your explicit consent.

3. How We Obtain Consent

Consent may be obtained in one or more of the following ways:

• When you submit your details via a booking or contact form
• When you sign up for newsletters or marketing communications
• When you make a payment or complete a purchase
• When you voluntarily provide information via email, WhatsApp, or other communication channels
• When you continue using our website after reviewing this policy

You have the right to withdraw your consent at any time.

4. Your POPIA Rights

Under POPIA, you have the following rights:

4.1 Right to Access

You may request details of the personal information we hold about you.

4.2 Right to Correction

You may request correction or update of inaccurate personal data.

4.3 Right to Withdraw Consent

You may withdraw your consent at any time for:

• Marketing communications
• Data storage
• Processing of wellness-related notes or personal information

4.4 Right to Deletion

You may request that we delete your personal information, unless we are legally required to retain it (e.g., financial recordkeeping).

4.5 Right to Object to Processing

You may object to the processing of your information for specific purposes.

To exercise any of these rights, please contact us at the details provided below.

5. Data Security and Storage

We implement reasonable technical and organisational measures to protect your information, including:

• Encrypted communication channels
• Secure payment gateways
• Access controls for digital records
• Regular system updates and security tools

However, no method of digital transmission is 100% secure, and we cannot guarantee absolute protection.

Personal information is retained only as long as necessary for service delivery, legal requirements, or administrative purposes.

6. Third-Party Service Providers

Pure Living uses trusted third-party providers for:

• Payment processing
• Email delivery and newsletters
• Website hosting and security
• Maps, embedded media, and fonts

These providers may process limited personal data only for the purpose of delivering their services. They operate under their own privacy policies, and we recommend reviewing them if needed.

7. Cookies and Tracking Technologies

Our website uses cookies to:

• Improve user experience
• Enable booking and form functionality
• Analyse traffic and site performance

You may manage or disable cookies through your browser settings, although this may affect website functionality.

8. Updating This Consent Policy

We may update this policy periodically to reflect legal, operational, or technological changes. The latest version will always be posted on this page with an updated effective date.

Continued use of our website or services constitutes acceptance of the updated policy.

9. Contact Information

For any questions, concerns, or requests regarding your personal information or POPIA rights, please contact us:

Information Officer: Pure Living
Email: liz@pureliving.org.za
Phone/WhatsApp: +27 76 725 5715